Recent breakthrough means you can automate your marketing out of IMS…
After months of trials, the team at BK Business Boosters have successfully created a system to automate your marketing right out of IMS.
What does this mean for you?
It means you only enter your customer details once into IMS and they can be captured automatically in the Infusionsoft customer relationship management (CRM) system.
What happens next?
Infusionsoft CRM will automate communications with your customers using our customer nurture program.
How does that effect you?
Once it’s set up, every customer can receive welcome emails, follow up texts and thank-you calls to make sure their experience with your company met their expectation.
But doesn’t IMS already do this?
What IMS can do is automate a one-off email or SMS that is triggered by an action like a status change to a task.
What IMS can’t do, is to create an ongoing customer nurture program designed to keep your customers thinking about your business when making future purchasing decisions.
So how does this benefit my company?
Well, if you’ve got your marketing on autopilot and you’re keeping in touch with your customers regularly, it makes it very easy for them to contact you next time they need your product or service.
But that is exactly where most small businesses fall down, isn’t it.
They simply aren’t consistent at staying in touch with their customers. They leave it all to chance.
And there are plenty of reasons…like lack of time, don’t have the skill, scared of marketing etc etc
The trouble is that every time one of your customers forgets about you and goes to your competitor, you not only lose that revenue, but you also have to replace that customer with a new one. And that’s a very costly exercise as you well know.
If You’re Sick and Tired of Leaking Your Customers to Your Competitors, Then Read What Allan Ferguson, the Owner of a Leading Australian Services Business, Recently Had to Say…
“Since Feb 2015, when BK Business Boosters implemented the IMS-Infusionsoft marketing autopilot system at Omega, our customer service team have saved considerable time by virtually eliminating the double handling of customer data.
Our Customer Service Manager has also noticed a surge in positive feedback about the way we communicate with our customers. He said…
“…they appreciate receiving an email with their technicians photo and other details, they like getting a follow up text to make sure he arrived on time, and when the job is finished, they are delighted having a call from customer service to make sure they are completely happy with every area of our service.”
And the beauty is…that it’s all on autopilot.
I conservatively estimate this will save Omega at the very minimum, the cost of hiring an extra full time Customer Service Rep.
I also want to thank Brent Crowley and the team at BK Business Boosters for making it happen quickly, efficiently and seamlessly. To be honest, I was amazed at how little impact it had with our team.
Anyway, if this is something you are serious about, I recommend contacting Brent via email and he will give you the details”
Allan Ferguson
CEO Omega Services
CEO Service Professionals Australia