FREE Customer Letter…

Use this letter to show your customers how much you care. It is FREE to use “as is” or customise any way you choose.

IMPORTANT: Wherever you see the square brackets with a word inside, that is where you must merge information from your customer list. If you need a great way to manage your customers, click here.


Hi [first name]

The other day I was relaxing on my lounge in front of the telly after a long day at work, grateful for the opportunity to be running this successful business, and I thought to myself…”When was the last time I actually sat down to write a thank you note to my customers?”

And you know what? I couldn’t remember.

So I’m a little embarrassed that it’s taken me so long to write you, but I just wanted to share a few minutes and say thank you.

It’s because of customers like you [first name], that our business has grown the way it has, and is able to provide a safe, friendly and positive work environment for our valued team members.

Our employees appreciate being here and are passionate about contributing to the company’s well being. Especially where it involves delighting our customers.

Happy team…happy customers.

Our customers love it too.

In fact, just the other day we received a note reminding us how it’s often the little things we do, that our customers place high value on. In this case it was simply that we followed up a few weeks later to make sure everything with the service we provided was as expected. Our customer had never experienced that before and they really appreciated it, so they wrote in to let us know.

The more I read notes like that, the more I want to make our company even better.

Like I said earlier, I’m little embarrassed it’s taken so long, but thank you for helping us create such a positive environment. We really value it.

If you have had an experience with our company you would like to share, or you have any current requirements we can help out with, please reply to my [email / letter] or call us on [phone] and mention your attached certificate to take advantage of [percentage here] savings on [product or service here] until [expiry date].

Thanks again [first name].

Kind regards

[Business Owner's Name]
[company name]